Privacy Policy
This Privacy Policy describes how Zachary Babcock, operating as Underdog Empowerment LLC ("we," "us," or "our"), collects, uses, and shares information about you when you visit zachbabcock.com (the "Site").
1. Information We Collect
We collect information you provide directly to us, including:
- Name and email address when you subscribe to our newsletter or submit a form
- Phone number when provided through inquiry forms
- Message content submitted through contact or inquiry forms
We also collect information automatically when you visit the Site, including IP address, browser type, pages visited, and time spent on pages, via Google Analytics 4.
2. How We Use Your Information
- To send you our weekly newsletter and marketing communications (with your consent)
- To respond to your inquiries and booking requests
- To route your inquiry to the appropriate team member
- To analyze Site usage and improve our content
- To comply with legal obligations
3. Third-Party Services
We use the following third-party services that may process your data:
- GoHighLevel (GHL) — Our CRM and email marketing platform. Your form submissions are stored and processed in GHL. View their privacy policy at gohighlevel.com.
- Google Analytics 4 — Website analytics. Google may collect and process data per their privacy policy at policies.google.com/privacy.
- Kinsta — Website hosting provider.
4. Cookies
Our Site uses cookies and similar tracking technologies to analyze traffic and improve your experience. You can control cookies through your browser settings. Disabling cookies may affect Site functionality.
5. Your Rights (CCPA & GDPR)
Depending on your location, you may have the right to:
- Access the personal information we hold about you
- Request correction or deletion of your personal information
- Opt out of marketing communications at any time
- Request that we not sell your personal information (we do not sell personal information)
To exercise any of these rights, contact us at: zach@zachbabcock.com
6. Data Retention
We retain your information for as long as necessary to provide our services and comply with legal obligations. You may request deletion at any time by contacting us.
7. Children's Privacy
This Site is not directed to children under 13. We do not knowingly collect personal information from children under 13.
8. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of material changes by updating the effective date above. Continued use of the Site after changes constitutes acceptance.
9. Contact
Zachary Babcock / Underdog Empowerment LLC
Email: zach@zachbabcock.com
Website: zachbabcock.com